Saturday, February 9, 2013

MUD AS A MARKETING CONCEPT - LA REVOLUTION FRANCAISE


Artist: La Revolution Francaise
Album: C Cool
Label: CANUSA
Catalog: CLJ 33-112
Year: 1968
Designer: Robert Barbeau
Photographer: Serge Leblanc
Grade: ** star




I'm not exactly movie star material myself, but I have to wonder about a marketing concept that would take four pale, slightly geeky looking French-Canadians; strip them down and then cover them in mud ...   Not exactly the marketing campaign of the year. 

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